Matt Plummer, VP, Marketplace Products & Operations, Ziprecruiter
According to Kelton research, 86 percent of active job seekers start the search process on their phones and 70 percent of applicants want to apply to jobs directly from their mobile device. And on the employer side, 41 percent of hiring managers plan to use text messages to schedule job interviews and only 39 percent of careers websites are optimizing for mobile. As these numbers continue to grow, more and more online job boards are evolving to meet these needs by offering a mobile app for both employers and job seekers.
Smarter Hiring for Employers
To address the hiring challenges that employers face, like time constraints, meetings, and the lack of quality candidates, mobile apps like ZipRecruiter, Snagajob, and Glassdoor are making the whole process easier and more efficient. How? They start by delivering relevant candidates to employers, based on job title, industry, description, location, and more. As the employer rates these candidates (an option on some of the apps), the app learns exactly what the employer is looking for and finds even better candidate matches to send. This helps alleviate the lack of qualified candidates that hiring managers have been receiving. In fact, 63 percent of recruiters say that talent shortage is their biggest problem.
Mobile apps deliver relevant candidates to employers, and eventually understand specifications to find better candidate matches for the same
One common misconception employers have is that the hiring apps are complex. But most of these new apps offer extremely easy-to-use interfaces, so that even the most non-tech-savvy recruiter can feel comfortable using them. Best of all, these time-saving hiring apps allow employers to review candidates quickly and easily on the go—plus, they can engage with target candidates in a prompt manner.
More Dynamic Searching for Job Seekers
The Bureau of Labor Statistics states that the number of unemployed people in the U.S. is 6.7 million, with a 4.1 percent unemployment rate. So, job seekers, in turn, need smarter, more efficient ways to help them land jobs. Generally, job searches can be split into four different areas: networking, job exploration, application, and the employer communication and interview process. To address these different areas, mobile apps have emerged to allow job seekers to streamline and simplify their entire job search.
By utilizing a mobile app, job seekers can manage their job search and application from anywhere—at the supermarket, while waiting in line at the coffee shop, on their lunch break, and more. Plus, most apps allow job seekers to edge out the competition by setting up personalized job alerts to notify them as soon as the best jobs are posted near them. Job seekers can also upload their resume and apply instantly for jobs with a single tap, as well as get push notifications when their application has been viewed.
Better Candidates. Better Jobs.
Overall, mobile apps make it easier for businesses of all sizes to find and hire the most qualified candidates. They also notify job seekers about the most relevant positions, so they’ll never miss out on a great opportunity. After all, when it comes to hiring and getting hired, speed and efficiency are key. Finding qualified candidates and filling out job applications shouldn’t take forever. With mobile apps, the whole process can be pain-free for both parties.